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Xinda News In order to effectively improve the cost reduction and efficiency management level and comprehensive benefits of Hebei Xinda Group, according to the progress arrangement of the operation transformation project between the Group and McKinsey (Shanghai) Consulting Co., LTD., combined with the actual situation of current production and operation, Hebei Xinda Iron and Steel Group Co., Ltd. recently held the operation transformation project iron pre-launch meeting.

       Mr. Xie Jizhou, senior project manager of McKinsey & Company, Mr. Jia Zhanjun, Deputy Party Secretary of Hebei Xinda Group, Deputy General Manager of Production Operation Management Center and Executive Deputy general Manager of Hebei Xinda Iron & Steel Group Co., LTD., Mr. Sing Jianguo, Deputy general manager of Group Supply Company and deputy general manager of Tianjin Runda Industrial Co., LTD., Hebei Xinda Iron and Steel Group Co., LTD. Assistant general manager, iron factory director, raw material factory director Wang Jianxue and other leaders, as well as raw material factory, iron plant related technical backbone attended the meeting.

McKinsey consultant teacher Li Chaoyi and Chen Hu comprehensively introduced the project situation, reported the site situation and project work arrangement in terms of ore blending optimization, raw material management, sintering optimization, blast furnace optimization, etc.

       In terms of ore allocation optimization, based on input information and restrictions such as raw fuel market quotation, plant equipment and process conditions, multi-scenario quantitative analysis was carried out to increase mineral powder such as Newman powder, Russian fine powder and KMG, adjust the dosage of other long cooperative mineral powder, slightly reduce sinter grade, stabilize alkalinity and Si content, and explore structural opportunities in the ore market.

       In terms of raw material management, the proportion of sintering and pelletizing into the furnace is regulated in advance, the basicity of slag is stabilized, logistics planning and organization is optimized, the management of raw material into the furnace is strengthened, the coordination ability of departments is improved, and the production operation is resumed regularly.

In terms of sintering optimization, through optimizing the production process route, improving the stability of water control of the mixture and strengthening the distribution operation, improving the quality of sinter; By stable control of mixture moisture and optimization of fuel crushing production system, the burn up of sintered solid is reduced.
       In terms of blast furnace optimization, through the control of raw fuel and the improvement of blast furnace operation, step by step improvement, stable furnace condition, improve gas utilization rate, and combined with the operation policy of coal extraction and coke reduction, improve the efficiency of tonnage steel.

Xie Jizhou, senior project manager of McKinsey, pointed out that in the face of the grim situation of the steel industry, enterprises need to change their concepts, fully promote lean operation, structural optimization, organizational innovation and other transformations, achieve thorough reform and promotion, and separately introduce how to dig benefits from ore blending, sintering, blast furnace and other aspects in detail. McKinsey will make every effort to provide a quantitative optimization model based on material balance and a full-value chain batching optimization solution supporting an efficient management system to help Xinda quickly realize the maximum benefit of the value chain.

Hebei Xinda Iron and Steel Group Co., LTD. Assistant general manager, iron factory director, raw material factory director Wang Jianxue said that McKinsey has focused on the key and difficult points of pain, for the development of Xinda pulse inquiry and prescription. At present, Xinda urgently needs to reduce the cost of the whole process, and is very much looking forward to the in-depth cooperation with McKinsey to establish an optimization model covering the main production processes, so as to ensure that the program is implemented as soon as possible and produce benefits as soon as possible. He stressed that all units should cherish the opportunity, humbly seek advice, strive to improve the level of professional technology, from passive acceptance to automatic, constantly accumulate and rich work experience, complete a "transformation" change through the operation of McKinsey advanced concept, drive the improvement of economic and technical indicators, process mechanism optimization, team quality improvement, explore the road to transformation, overcome the transformation problems, Continue to write Xinda vigorous forward a new chapter.

Jia Zhanjun, deputy Secretary of the Party Committee of Hebei Xinda Group, deputy general manager of production and Operation Management Center and executive deputy general manager of Hebei Xinda Iron and Steel Group Co., Ltd. affirmed the progress that McKinsey team has brought to the production and operation of enterprises, and he asked that all units should fully support McKinsey's work, communicate frankly and fully, and effectively achieve the same goals, indicators and results. Actively coordinate and solve the problems encountered in the implementation of the project, conduct a detailed analysis of the internal and external environment of the company, adjust and optimize the business, and ensure that the final implementation of the strategic plan. At the same time, all units should self-pressure, identify shortcomings, make up for weaknesses, strictly control every production link, promote cost reduction and efficiency work in an overall, systematic and all-in-one manner, constantly improve profit space, and maintain steady development.
McKinsey is the world's leading global management consulting firm and the best partner for steel companies. Jia Zhanjun hopes that McKinsey experts at various professional levels will enter the enterprise as soon as possible to guide the system, conduct systematic investigation and systematic diagnosis, further push the management reform to the depth, generate more new ideas, new methods and new paths, open a new situation of transformation and development, consolidate the competitive strength of enterprises, and smoothly cross the "winter" of the steel market.

When the wind sails, the strong stand on the tide. At present, the steel industry is changing from the rapid development stage to the high-quality development stage, and the operational transformation has an irreplaceable key role in the high-quality development of Xinda. Hebei Xinda Group will follow the trend, take advantage of the trend, take advantage of the trend, deepen the efficiency of the standard, continue to reform and increase vitality, comprehensively improve the quality and efficiency of management, constantly consolidate the foundation of development, and build a new competitive advantage to adapt to the new situation and development requirements. Form a green high-quality development pattern with reasonable layout structure, advanced technology and equipment, outstanding quality brand, high level of intelligence, and strong market competitiveness, fight and ride the waves all the way in the new journey of "wading new roads" with outstanding courage and perseverance, and cast brilliant achievements worthy of the great era!